Wednesday, February 10, 2021

Memphis Home Sales Up From 2019

Memphis Home Sales Up From 2019 rfinley@seodig… Wed, 02/10/2021 - 14:28

2020 was a lot to process, Coronavirus and other issues ensured that the economy flatlined. This has left many with questions, there has also been a comparison between the economic happenings of the last year and the 2008 economic woes that saw the global downward spiral of several big economies.

Like in other American states, the crunch was felt in Memphis. However, certain metrics showed that the 2020 economic spiral was different from the 2008 counterpart. There is a beacon of hope and it has presented itself via the way of the Memphis Area Association of Realtors’ (MAAR) report. The roundup showed that the economic crunch is fundamentally different from the 2008 meltdown. Not only were more houses sold, but they were also sold at more expensive prices. The sheer fact that this can be done in the middle of a pandemic is simply phenomenal.  

The numbers are absolutely astonishing and this is proof that the present economic crunch is totally different. The median sales price for houses in the city also jumped about 14% higher than the previous year, accounting for a jump worth around $177,000.

The difference in the number of Memphis homes sold in 2020 and 2019 was well close to 70. Well, the strong end to the year did not come as so much of a surprise, taking into consideration the daring growth that has taken shape right from April, May, and June. The only surprising element is that this growth did not happen in any other year but in 2020- a year in which everything seemed to have gone the opposite way.

Going by the words of the 2021 president of MAAR, it is “remarkable” to have experienced such an increase in total sales compared to the previous year, at a time when the world was in a fight to live. The brokers and sellers have more than enough to chew after the year 2020 recorded a massive 35% uplift to inventory that has always been labeled as ‘tight’. Take note that the number recorded accounts for homes sold in Shelby, Fayette, and Tipton Countries.

When the market is viewed critically, a pattern begins to form. When you see this pattern, you will realize that the growth has been very strategic and that it has been building up for quite a while now. Take for example the trends released that mapped the overall behavior of the national market. The comparison of both market trends shows a lot of similarities.

According to the figures released by Realtor.com, they made the observation that the national register of homes put up for sales hit the lowest level in December 2020. In the build-up to that, Realtor.com also pointed out that the prices of those houses have been on an early surge since June 2020. That resonates well with the pattern put on display by the Memphis Area Association of Realtors.

Taking a more divergent approach to the analysis into each locality, it has become evident that the areas that recorded the most elevation in house prices are Frayser, South Memphis, Lakeland, and East Memphis. The increase experienced in these areas are 24%, 22%, 20%, 20%, and 19% respectively. Likewise, in Collierville, the report made by the Memphis Area Association of Realtors noted that the median home price grew, and surpassed the $400,000 landmark.

There is so much that is left to be seen as to how the prices and availability of houses would fare in 2021. But taking a cue from the experience of the previous year, it is definite that an upsurge cannot be ruled out. So, although the direction is not definite, it is sure that the industry has a whole lot to look forward to this year 2021.

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Wednesday, February 3, 2021

New Industrialization Campaign of Memphis Mega Site to Generate Thousands of Jobs

New Industrialization Campaign of Memphis Mega Site to Generate Thousands of Jobs rfinley@seodig… Wed, 02/03/2021 - 15:27

West Memphis has made the announcement of a marketing campaign aimed at generating the development of a 1,800-acre industrial site located on Interstate 40. The land is one the largest single tracts in metropolitan Memphis that is yet to be industrialized. 

As revealed, the marketing strategy is to find a single user, such as an auto assembly plant, or users for the property, which is distinguishably positioned at the Arkansas 147 intersection- just west of the West Memphis campus of Arkansas State University. The property is the one piece of land of such size that is still available for development in all of Memphis and Shelby Counties.

Based on the original plan outline, the campaign would get into full operation in November 2020, starting with an official announcement sent out to notable industrial site selectors and corporate executives across the country. The land is served by water, rail, and sewer, and that guarantees that it is not deficient in attention. According to the words of Nick Coulter, the director of communications for the city of West Memphis, there is a possibility of the property being divided into little pieces to accommodate multiple occupants. 

The primary purpose of the campaign is to relieve the continuous increase in the rate of unemployment across metropolitan Memphis. In August 2020, the unemployment rate in West Memphis measured up to 10.9%, compared to the 11.9% measured across the nine-county metro area. A large part of that increase is credited to the Coronavirus Pandemic. The pandemic has significantly slowed down the rate of business investment, but Coulter still believes that a lot of companies that had plans for an expansion would remain committed to that vision, with the hope that the vaccine would soon be available globally. 

Alongside the West Memphis property, there is also a 4,100-acre Memphis Regional Mega site that requires more advanced infrastructural work. The regional mega-site is located on I-40, around 30 miles northeast of Memphis, and it has been in the custody of the state of Tennessee since 2009. 

In Memphis/Mississippi suburbs, the BNSF Railway has already licensed the project of a 1,220-acre Springs Industrial Park at Holly Springs. The whole expense of the land is close to the 1,800 acres superintendent by the Marshall County Industrial Development Authority. That is the same board that is in charge of the 3,200-acre Chickasaw Trail Industrial Park. Also, not too far, the private Gateway Global Logistics Center owns 2,000 acres of land that is available for development, northwest of Holly Springs.

The West Memphis officials plan to deploy the 1-40 intersection that the Mega site has with Interstate 55 as one of the best-selling points. Not just that, they will utilize the facts that the property is just a 10-minutes’ drive from Downtown Memphis and in the neighboring vicinity of the Memphis International Airport. Even more, the location is accessible from the Union Pacific rail service. 

To divulge further strategic details of the campaign, Coulter revealed that the campaign would creatively implement digital approaches such as search engine optimization (SEO), Facebook advertising, and much more digital procedures. 

The aim of the marketing campaign is very definite and without doubt, the plan is a good one. However, whether or not the growth will go according to plan, only time will tell.

Looking to invest in the Memphis area? Contact Reedy & Company today!

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